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UK Soft Drinks Conference 2026

Event Programme

For over 20 years, FoodBev's annual UK Soft Drinks Conference has brought together senior industry producers, suppliers, retailers, innovators, opinion formers and advisers to provide the fullest possible one day overview of the latest developments, issues and opportunities alongside extensive networking. Held in association with British Soft Drinks Association.

Discover this years speakers

UK Soft Drinks Conference 2026
Tuesday

9:00 am

UK MARKET OVERVIEW

2025 review, 2026 outlook and key issues

William Watkins, Founder and Chief Executive Officer of Radnor Hills, President of British Soft Drinks Association

9:15 am

UK MARKET OVERVIEW

Economic, retail and consumer developments and opportunities

Richard Lee, Business Unit Director - Drinks, at Worldpanel by Numerator

9:30 am

UK MARKET OVERVIEW

Panel discussion joined by

Lauren Tredgett, Category Buying Manager – Soft Drinks for Tesco

9:50 am

INDUSTRY LEADERSHIP PRIORITIES

Panel discussion on market growth, innovation, regulation, social responsibility, health, sustainability, disruption, GLP-1, AI and future success

Speakers to be announced

10:45 am

Refreshment and networking break

11:15 am

SUSTAINABILITY SUMMIT

Preparing for a circular economy

Emma Bourne OBE, Director – Circular Economy at Department for Environment, Food & Rural Affairs (DEFRA)

11:30 am

SUSTAINABILITY SUMMIT

Implementing a successful deposit return scheme

Russell Davies, Chief Executive Officer of UK Deposit Management

11:45 am

SUSTAINABILITY SUMMIT

Balancing all interests in extended producer responsibility

Jeremy Blake, Chief Executive Officer of Pack UK

0:00 pm

SUSTAINABILITY SUMMIT

Boosting reusability

James Bull, Head of Packaging and Food Waste Strategies for Tesco

0:15 pm

SUSTAINABILITY SUMMIT

Investing in closed loop recycling

Speaker to be announced

0:30 pm

SUSTAINABILITY SUMMIT

Panel discussion joined by

Speaker to be announced from Coca-Cola Europacific Partners

0:50 pm

Lunch and networking

2:00 pm

KEY CATEGORY UPDATES

Energy: adding new dimensions

Speaker to be announced

2:10 pm

KEY CATEGORY UPDATES

Sports: fortifying fitness

Speaker to be announced

2:20 pm

KEY CATEGORY UPDATES

Adult: non-alcohol promise

Tim Warrillow, Co-Founder and Chief Executive Officer of Fever-Tree

2:30 pm

KEY CATEGORY UPDATES

Children’s: healthier growth

Speaker to be announced

2:40 pm

KEY CATEGORY UPDATES

Panel discussion

Speakers to be announced

3:00 pm

Refreshment and networking break

3:30 pm

KEY ENTREPRENEUR UPDATES

Functional drinks: investing in Humantra and Xoxo

Sophie Luck, F&B Investor Lead at JamJar Investments

3:40 pm

KEY ENTREPRENEUR UPDATES

Beyond CBD: calm amidst the storm

Olivia Ferdi, Co-Founder and Chief Executive Officer at TRIP

3:50 pm

KEY ENTREPRENEUR UPDATES

Iced drinks: perfect matcha

Marisa Poster, Co-founder of PerfectTed

4:00 pm

KEY ENTREPRENEUR UPDATES

Water … as a soft drink

Alex Wright, Co-founder and Chief Executive Officer of DASH Water

4:10 pm

KEY ENTREPRENEUR UPDATES

Questions and discussion

4:35 pm

NEW ENTRANTS AND CONCEPTS

Fix8 Water Kefir: lighter approach to gut health

Freya Twigden, Founder of Fix8

4:40 pm

NEW ENTRANTS AND CONCEPTS

Phizz: tablets for faster hydration

Daniel Cray, Chief Executive Officer and Co-founder of Phizz

4:50 pm

NEW ENTRANTS AND CONCEPTS

Questions and discussion

5:00 pm

UK SOFT DRINKS AWARDS 2026

Presentation of UK Soft Drinks Awards 2026

5:20 pm

UK SOFT DRINKS AWARDS 2026

Networking drinks reception

6:00 pm

Close

Wednesday
Thursday
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